NEW WORLD

THE LUXURY INDUSTRY : NEW CHALLENGES

Business models are loosing visibility and ground.

Savvier consumers, new values appearing.
 

Key success and transformation factors :
Distribution
Millennials
Emerging markets

 

Trustworthy relationship Brand / Consumers through strong storytelling Heritage / « Métier d’Art »

New expectations :
a more emotional, joyful and unexpected approach.

 

 

 

 

HOW TO TRANSFORM THE NARRATIVE AND THE RELATION TO THE CONSUMER ?

EMOTION:
Optimize a lived luxury emotion along with a unique digital dimension

INNOVATION:
Strengthening your offering strategy by innovation and audacity while taking into account the new markets wibes.

EXCLUSIVITY:
Developing a more intimate relationship with the consumer : introducing the idea of sharing brand values and co-creation

PURPOSE:
Creating more meaning through a valorizing product approach

 

 

LUXURY BLISS : A CHANGE OF PERCEPTION, A NEW VISION ON THE BRAND.

LUXURY BLISS:

RE-ENCHANT your Brand

ENLARGES its Universe to new aspirationnal values in order to enter an inspiring and magical dimension

ESTABLISHES A TAILOR MADE STRATEGIC VISION taking into account the DNA, the Heritage and the expectations of the brand

MEASURABLE AND VISIBLE DELIVERABLES:
Increase of the turnover
Growth of the customer’s flow
Evolution in the brand perception.